Advocate for ongoing improvements to downtown's cleanliness, security, aesthetics and delivery of services.
	Enhance the image of downtown and attract new visitors through year-round marketing, public relations, and special events.
	Facilitate the development of parking, housing and retail.
	Provide assistance to downtown business and property owners on day-to-day concerns, working to cut "red tape" and find new solutions.
	Build coalitions among downtown's work force, residents, property owners, civic organizations and local government.

	Downtown Farmers' Market
	Music in the Other Park
	Music in the Park
	Downtown Ice Winter Skating Rink
	Downtown Arts & Dining section in the Official Visitors Guide
	Downtown Arts & Dining gift certificates
	Downtown Dimension newsletter
	Downtowner Online electronic newsletter
	Downtown parking website
	Downtown Doors program
	Holiday lighting and decor
	24-hour event information line (408) 279-1775, extension 40-44
	Marketing of downtown parking
	Neighborhood marketing materials
	St. James Park initiative
	Committees
	San Pedro Square web site